PGDM in Marketing:

Business and commerce drive the world’s economy and have the greatest impact on our lives – locally and globally. It focuses on careers that direct financial, human and materials resources towards a goal of profitability. It studies and analyses the different factors underlying the behavior of firms under various market structures. PGDM Marketing has many facets to career avenues including sales, advertising, graphic design, media, communications, market research, trend, and data analysis, public relations and social media. In this course, students develop a critical appreciation of the basic concepts and techniques of marketing management and strategy with an emphasis on creating customer value and building customer relationships. The course develops concepts and skills necessary for marketing decision-making and illustrates how various decision-making tools apply to actual business situations.

Programme Structure:

The PGDM Marketing course is a combination of classroom sessions and mandatory 2/3 of the programme period as a field engagement/ placement/ internship component. The classroom sessions will facilitate learning through participation in the forms of lectures, discussions, case studies, presentations, assignments, etc., to help students to understand the conceptual and theoretical clarity of the subject area. The field engagement will provide a possibility to see the linkages between the classroom inputs by highlighting the practical dimensions of the course. The insights that emerge from theories and hands-on practical experiences is aimed at making students conceptually strong and successful in practice of the course and getting absorbed in employment setups.

Why Choose PGDM Marketing?

PGDM Marketing- In this course, students develop a critical appreciation of the basic concepts and techniques of marketing management and strategy with an emphasis on creating customer value and building customer relationships. The course develops concepts and skills necessary for marketing decision-making and illustrates how various decision-making tools are applied to actual business situations.

Job Opportunities:

Diverse career choices are open to students completing the PGDM Marketing programme find jobs to manage a variety of specialized roles in the private and in government sectors. Their job description includes managing various Marketing roles in corporate sector, consultancy firms, IT Industry, and the Insurance sector. This programme is useful for those who wish to have stable career, suitable professional qualification and gain competency for achieving excellence in Management. Students also find their professional career in academic institutions pursuing inter-disciplinary research and teaching in sustainability studies; in civil and allied administrative services of the government; in development-facilitating organisations; in the corporate sector; in research consultancy firms; and in development journalism.

PGDM in Finance

Business and commerce drive the world’s economy and have the greatest impact on our lives – locally and globally. It focuses on careers that direct financial, human and materials resources towards a goal of profitability. It studies and analyses the different factors underlying the behavior of firms under various market structures. PGDM Finance is closely related to accounting but focuses on the strategies, management and analysis of financial processes. Businesses and individuals rely heavily on financial advisors and analysts to make decisions on how to grow income and minimize losses. In this course, students develop a critical appreciation of the basic concepts and techniques of marketing management and strategy with an emphasis on creating customer value and building customer relationships. The course develops concepts and skills necessary for marketing decision-making and illustrates how various decision-making tools apply to actual business situations.It aims to familiarize the students with the various concepts of Financial Accounting. The contents are so designed that student will be able to use the accounting information for various decisions making and understand the nature of transactions and their effect on financial statements and studying and analysing the financial statements for evaluating the performance of the organization and taking appropriate decisions for the arising developments..

Programme Structure:

The PGDM Finance course is a combination of classroom sessions and mandatory 2/3 of the programme period as a field engagement/ placement/ internship component. The classroom sessions will facilitate learning through participation in the forms of lectures, discussions, case studies, presentations, assignments, etc., to help students to understand the conceptual and theoretical clarity of the subject area. The field engagement will provide a possibility to see the linkages between the classroom inputs by highlighting the practical dimensions of the course. The insights that emerge from theories and hands-on practical experiences is aimed at making students conceptually strong and successful in practice of the course and getting absorbed in employment setups

Why Choose PGDM Finance?

PGDM Finance- The objective of this course is to develop a framework for decision-making in the context of corporate finance, raising of funds for different projects, and Investments, International finance market and their associated risks etc. and to provide a solid grounding in the principles and practice of financial management. This course will encourage you to think critically about issues in corporate financial management.

Job Opportunities:

Diverse career choices are open to students completing the PGDM Finance programme find jobs to manage a variety of specialised roles in the private and in government sectors. Their job description includes managing various Finance roles in corporate sector, consultancy firms, IT Industry, and the Insurance sector. This programme is useful for those who wish to have stable career, suitable professional qualification and gain competency for achieving excellence in Management. Students also find their professional career in academic institutions pursuing inter-disciplinary research and teaching in sustainability studies; in civil and allied administrative services of the government; in development-facilitatingorganisations; in the corporate sector; in research consultancy firms; and in development journalism.
XIDAS offers a unique programme in Business Administration, namely, a PGDM programme with specialization in Rural Management (PGDM-RM). The aim of this course is that the students should learn to adapt the various principles of business management and apply these effectively in building up the rural society of India. The prime objective of PGDM courses is to impart theoretical and practical inputs to the students so as to mould them into rural development facilitators, trained at professional levels, to penetrate into the problem areas and to assist the rural people to become capable and effective managers of their own resources and environment. More specifically, this course aims at preparing men and women who will become effective catalysts for rural development and the empowerment of a va st number of the marginalized people, living in the rural areas of India. On the whole, this is a unique Institute as only a small number of other Institutes offer such a PGDM course, with a specialized thrust on Rural Management.

Job Opportunities:

Diverse career choices are open to students completing the PGDM Finance programme find jobs to manage a variety of specialised roles in the private and in government sectors. Their job description includes managing various Finance roles in corporate sector, consultancy firms, IT Industry, and the Insurance sector. This programme is useful for those who wish to have stable career, suitable professional qualification and gain competency for achieving excellence in Management. Students also find their professional career in academic institutions pursuing inter-disciplinary research and teaching in sustainability studies; in civil and allied administrative services of the government; in development-facilitatingorganisations; in the corporate sector; in research consultancy firms; and in development journalism.
XIDAS offers a unique programme in Business Administration, namely, a PGDM programme with specialization in Rural Management (PGDM-RM). The aim of this course is that the students should learn to adapt the various principles of business management and apply these effectively in building up the rural society of India. The prime objective of PGDM courses is to impart theoretical and practical inputs to the students so as to mould them into rural development facilitators, trained at professional levels, to penetrate into the problem areas and to assist the rural people to become capable and effective managers of their own resources and environment. More specifically, this course aims at preparing men and women who will become effective catalysts for rural development and the empowerment of a va st number of the marginalized people, living in the rural areas of India. On the whole, this is a unique Institute as only a small number of other Institutes offer such a PGDM course, with a specialized thrust on Rural Management.

PGDM-Rural Management Course (PGDM-RM)

• The Rationale
  XIDAS is offering a unique programme in Business Administration, namely, a PGDM programme with specialization in Rural Management (PGDM-RM). The aim and focus of this course is that the students should learn to adapt the various principles of business management and apply these effectively in building up the rural society of India. The prime objective of offering the PGDM-RM course is to impart theoretical and practical inputs to the students so as to mould them into rural development facilitators, trained at professional levels, to penetrate into the problem areas and to assist the rural people to become capable and effective managers of their own resources and environment. More specifically, this course aims at preparing men and women who will become effective catalysts for rural development and the empowerment of a vast number of the marginalized people, living in the rural areas of India. On the whole, this is a unique Institute as only a small number of other Institutes offer such a PGDM course, with a specialized thrust on Rural Management
• The Rationale
  XIDAS is offering a unique programme in Business Administration, namely, a PGDM programme with specialization in Rural Management (PGDM-RM). The aim and focus of this course is that the students should learn to adapt the various principles of business management and apply these effectively in building up the rural society of India. The prime objective of offering the PGDM-RM course is to impart theoretical and practical inputs to the students so as to mould them into rural development facilitators, trained at professional levels, to penetrate into the problem areas and to assist the rural people to become capable and effective managers of their own resources and environment. More specifically, this course aims at preparing men and women who will become effective catalysts for rural development and the empowerment of a vast number of the marginalized people, living in the rural areas of India. On the whole, this is a unique Institute as only a small number of other Institutes offer such a PGDM course, with a specialized thrust on Rural Management
• The Objectives
  The prime objective of offering the PGDM-RM is to mould rural development facilitators. trained at the professional level to penetrate the locus where problems range and to assist the rural people to become capable managers of their own resources and environment. The students who have undergone the PGDM-RM course should also be able to apply newly acquired knowledge and skills in a creative way in various rural development programmes and activities. The other objectives are
  To attract and select from a large number of young person’s aiming at a professional career, a small number of those, motivated already, or who can be motivated, to function as facilitators of the process of enabling the rural people to become effective managers of their own resources
  To prove that management is not the handmaiden of only industry and business but can serve equally well as a tool to empower and improve the living standards of the rural poor
  To train generations of rural facilitators who will help the rural people to acquire a strong bargaining position in the market – local, national and global.
  In sum, the rural facilitators – PGDM-RM students – are expected to be multi-faceted innovators. For this reason, the Rural Management Course is distinct from other management programmes in the way in which it is structured to meet the specific requirements of the rural scene.

Employment and Other Prospects
XIDAS is offering this 02 year full-time PGDM programme in Rural Management since the year 2000. This course is approved by the All India Council of Technical Education (AICTE), New Delhi.
The PGDM-RM course trains postgraduate candidates to qualify as rural facilitators of the process in which the villagers themselves become effective managers of their own resources. The PGDM-RM deals with all the subjects that cover the science of Management and also the skills that go with the profession, such as, the use of the computers, communication skills and a thorough grounding on topics related to the rural situations.
XIDAS envisions that there is a bright future for Rural Management and that the demand for PGDM-RM is increasing considerably in the recent years. The high rate of placement of the past batches of PGDM-RM graduates is an indicator in this direction. On the successful completion of their studies, the outgoing students of PGDM-RM will be absorbed in NGOs, Development Agencies, Government Services and also Commercial Organizations, through a systematic placement procedure of the Institute, provided the students are able to put in hard work in the subjects covered and are proficient in English. XIDAS organizes their first employment with NGOs, and development organizations. The Institute also offers research or fieldwork opportunities in its own projects, if projects require human resources at a particular time.
Moreover, the job placement opportunities depend more on the performance of individual students & their performance during the course. In other words, the Institute can play an active role in finding a suitable placement only to those who extend their full cooperation throughout the course.
This implies that student attends all the lectures, unless there are compelling reasons to be absent, is punctual in submitting the assignments, makes commendable progress in the written and spoken English language, good conducts throughout the year, etc.
The PGDM-RM course has been a success as the placement record and the feedback from our Alumni clearly demonstrate. Since the inception of the course, the placements have been 100%. Some of these organization are as follows: CAPART, BASIX, MADHYA PRADESH RURAL LIVELIHOOD PROJECT (MPRLP), FES, AWARE, PRATHAM, PRIA, BAIF, WOTR, CASA.

For Details Contact:

Coordinator Admissions

Xavier Institute of Development Action & Studies, Jabalpur (XIDAS), Jabalpur

4th Mile, Mandla Road, Tilhari,

Jabalpur– 482021, Madhya Pradesh.

Helpline Numbers: ++91-7999687878/+91-8889555889 (Monday – Saturday: 9.30 am to 5.00 pm)

Helpline Number for payment related issues: +91-7803008505 or finance@ximj.ac.in

E-mail: admissions@xidas.in